Tag Archives: twitter

Trick-or-Treating Your Way to Marketing Success

Think way back to your early career as a professional Trick-or-Treater. If you were anything like me, you had a pretty good lay of the neighborhood when it came to the houses that gave the best candy. The big Georgian … Continue reading

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A Quick Guide to the October 3rd Presidential Debate

The first 2012 presidential debate will be held tonight! Here’s all the info you need to be the best debate watcher you can be: The Basics The debate, which will be held at University of Denver, will be moderated by … Continue reading

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When the Candidates Speak: Part 1 of a study in social media politics

Election Day is getting closer and closer, and both Barack Obama and Mitt Romney are going full steam ahead with their presidential campaigns. Odds are, you’re seeing evidence of the election everywhere; stories on the news, ads during prime time, … Continue reading

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Welcome to the Club: Creating a social brand ambassadors club can give your marketing a boost

Marketing is a tricky job. You spend hours upon hours pouring your heart and imagination into the most creative and effective ways to showcase your company’s product, all within the confines of your job, usually within the much more physical … Continue reading

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Product News: Gremln Presents White Label for Agencies!

Imagine a world where every marketing firm and advertising agency had the resources to design and build its own, proprietary version of a social media management and analytics software like Gremln’s. It would look a lot like Gremln, and it … Continue reading

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To Schedule, or Not to Schedule? Finding a balance between scheduled and spontaneous social media marketing

One of Gremln’s most popular features is the message scheduler, which lets you set up your social media messages to post at a designated point in the future. The reason for its popularity is simple; time is an incredibly important … Continue reading

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The Social Media Garden: 5 marketing lessons taken straight from the greenhouse

This probably comes as no surprise, but gardening can teach you a lot of things. It can teach you about patience, perseverance, ecology, pedology, and aesthetics…but it can also teach you how to be a great social media marketer. There … Continue reading

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Overcoming Social Media Fear: 5 Steps to a Braver Brand

Earlier this year, the CFO for Francesca’s Holdings, a retail clothing company, tweeted, “Board meeting.Good numbers=Happy Board,” and in doing so violated SEC regulations regarding fair disclosure. He was fired on the next business day. In March of 2011, a … Continue reading

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Intern Insights: Gremln Marketing intern Kristy Okada offers advice for finding internships and jobs through social media

Our fantastic (and socially savvy) Marketing intern Kristy Okada is wrapping up her time with Gremln, and as one of her final projects, she jumped at the opportunity to write a blog post for college students everywhere with advice on … Continue reading

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The Branding Games: London 2012 and Social Control

The International Olympic Committee has a problem. Their problem is, practically everyone in the world is going to be tweeting about their product. Sounds like a good problem to have, right? Everyone in your office would probably do back flips … Continue reading

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